The Beginner’s Guide to Social Media

Social media strategy can help connect with your customers and get better leads. Here is a guide to get you started.

In 2004, when Facebook first started, it was an invite-only platform for college students. Fast-forward almost 20 years and now social media is a part of everyday life for most Americans. Which poses a big question – does social media need to be a part of a local businesses’ marketing plan? In most, if not all, cases social media can be a low-cost way for your business to reach its target audience.